A big fat punch in the European mystique.
The bottom of the ditch has a new king.
We followed our hunch north to Wichita. Turns out the flatlands are brimming with talent and opportunity. Count us in.
A poignant letter penned by retiring CEO Hans Helmerich transforms into a gripping video tribute delivered by the H&P family.
These founding principles fly in the face of a heavily self-centric industry. It’s a difficult, rewarding path we’ll never abandon.
There are no shortcuts. Authenticity comes fromliving a life of passion for the outdoors.
Distance matters less when you are united in purpose.
A new perspective of life through the lens.
We support companies that strive for our independence.
And we’re not just talking about Leo’s personality.
Founded by Jay Brothers in 1974, his legacy and inspiration guide us onward.